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Cruise Insights

Remembering NCL's original 'It's Different Out Here' campaignNorwegian Cruise Line this month resurrected the "It's Different Out Here" tagline. The original campaign made a splash nearly...

The benefits, and nuances, of a child-free cruise lineOceania is the latest line to go kid-free. And the two advisors I spoke to within hours of the announcement told me that they...

Cabins for singles: Why don't cruise lines build more?Solo travel may be a hot travel trend, but it's still something of a conundrum for cruise lines.

Celestyal's plan to attract North Americans: Offer a new niche destinationIt's a small player in the cruise industry overall, but Celestyal is carving out a unique niche with its specialization in the...

How Ensenada could benefit from Carnival's resort planMany West Coast cruises visit Ensenada, so infusing a tropical vibe and giving cruisers a reason to look forward to a visit...

What a new small-ship design means for Scenic's strategyThe upcoming Scenic Ikon will be bigger than the line's two other yacht-like ships, and Scenic is dedicating much of that extra...

Hints of what's to come on Oceania's next ship classOceania Cruises may have just christened its newest ship, but it's already eager for advisors to learn about its next one.

At CruiseWorld, words of wisdom about the brand-advisor relationshipI've been reflecting on the recurring themes I heard about the relationship between cruise lines and advisors.

The magic of reinventing the Spellbound lounge on Star PrincessThe cruise industry knows something about what it takes to write a good sequel.

More change comes to cruise line loyalty programsSeabourn Cruises also rolled out an update to its loyalty program, and it offers another perspective on how some lines are...

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